Mixue vs KFC Ice Cream: Which One Tastes Better? – Ice cream lovers in Asia are spoiled with choices, especially when it comes to affordable treats. Two of the most frequently compared brands are Mixue and KFC. While both offer soft-serve ice cream that’s easy on the wallet, they differ in taste, texture, price, and overall experience.

In this article, we’ll break down the differences between Mixue and KFC ice cream, so you can decide which one wins your heart — and your taste buds.

Mixue vs KFC Ice Cream

Taste and Flavor Profile

Mixue Ice Cream

Mixue is famous for its vanilla soft-serve that tastes sweet and milky. The flavor leans toward the creamy side, with a strong dairy note and smooth consistency. It’s not too rich, making it a perfect light dessert for all ages.

KFC Ice Cream

KFC’s ice cream also features a classic vanilla flavor, but the taste is slightly different. It tends to be a bit sweeter and thicker, with a heavier texture. Some people describe it as more artificial-tasting compared to Mixue’s more natural milk flavor.

Verdict: If you prefer a milky and light vanilla taste, Mixue may be the better option. But if you enjoy a richer, thicker soft-serve, KFC might satisfy your cravings more.

Texture and Creaminess

Mixue ice cream is light and airy, which makes it easy to eat even in large portions. It melts smoothly in the mouth without feeling too heavy.

KFC’s version is usually thicker and denser, giving it a more indulgent mouthfeel. However, this may also make it melt slower — a plus for those who like to take their time.

Verdict: Mixue wins in terms of refreshing lightness, while KFC stands out for creaminess and density.

Price Comparison

Mixue is famous for its low prices. A cone of vanilla soft serve usually costs around IDR 8,000–10,000 (less than $1 USD). That makes it incredibly affordable for daily treats.

KFC ice cream is slightly more expensive, with prices ranging around IDR 10,000–13,000, depending on the location. It’s still budget-friendly, but Mixue clearly wins the price battle.

Verdict: Mixue is the more affordable choice, especially for regular snacking.

Availability and Accessibility

Mixue outlets have exploded in popularity across Asia, particularly in Indonesia, China, and Southeast Asia. New stores keep popping up in cities and even smaller towns.

KFC, on the other hand, has a long-standing presence in urban areas but fewer branches overall compared to Mixue. Their ice cream is also sometimes only available at selected branches.

Verdict: Mixue is more widely accessible and consistent across locations.

Popularity and Branding

Mixue has built a strong brand image with its iconic snowman mascot and red-white logo. It appeals to the younger crowd and is often trending on social media for being cute and photogenic.

KFC doesn’t really market its ice cream as heavily, since it’s a side item to its main products like fried chicken and burgers. This makes its ice cream less prominent in the public eye.

Verdict: Mixue leads in branding and viral appeal.

Conclusion

When comparing Mixue vs KFC ice cream, it all comes down to what you prefer:

• Mixue is ideal for those who want light, milky flavor with great value for money and trendy vibes.

• KFC may appeal to those who like a creamier, more indulgent texture and a familiar fast-food setting.

Both are delicious in their own ways, but Mixue edges ahead thanks to its combination of affordability, accessibility, and lighter taste.

FAQ (Frequently Asked Questions)

1. Which one is cheaper, Mixue or KFC ice cream?
Mixue is generally cheaper, with prices below $1, while KFC’s ice cream is slightly more expensive.

2. Which ice cream has a stronger vanilla taste?
KFC tends to have a stronger and creamier vanilla flavor, while Mixue’s is lighter and milkier.

3. Can I find Mixue and KFC ice cream in all cities?
Mixue is expanding rapidly and is easier to find in many cities, whereas KFC may not offer ice cream in all branches.

4. Is Mixue ice cream healthy?
It’s a light dessert with basic ingredients, but like any ice cream, it should be enjoyed in moderation.

5. Which one is more suitable for kids?
Mixue’s lighter and less sweet taste might be more suitable for children, and they may enjoy the cute branding too.