Mixue Ice Cream & Tea is a popular Chinese beverage and dessert franchise known for its affordable ice cream, bubble tea, and refreshing drinks. The brand has expanded rapidly across Asia and beyond, gaining a strong presence in countries like Indonesia, Malaysia, and now Singapore.
Why Choose Mixue Franchise in Singapore?
Singapore is a thriving market for food and beverage businesses, with a high demand for trendy and affordable treats. Mixue’s cost-effective pricing strategy makes it a competitive choice for entrepreneurs looking to enter the F&B industry with a well-established brand.
Mixue Singapore Franchise Price
While exact figures for Singapore may vary, estimates based on other countries suggest an investment range of SGD 65,000 to SGD 85,000. Below are the typical costs involved:
- Franchise Deposit Fee: ~SGD 3,700
- Annual Management Fee: SGD 1,700 – SGD 2,300
- Equipment & Machinery: ~SGD 15,800
- Initial Inventory: ~SGD 9,300
- Renovation Costs: SGD 18,600 – SGD 32,500
These costs may fluctuate based on location, store size, and operational expenses in Singapore.
Steps to Open a Mixue Franchise in Singapore
- Submit an Inquiry – Contact Mixue’s official franchise team.
- Application & Evaluation – Provide necessary documents and business plans for review.
- Approval & Agreement – Sign the contract and complete required payments.
- Training & Preparation – Attend training sessions and set up the store.
- Grand Opening – Launch and start operations with marketing support from Mixue.
Benefits of Owning a Mixue Franchise
- Strong Brand Recognition – Mixue has a loyal customer base and growing popularity.
- Affordable Franchise Model – Low-cost investment compared to other beverage brands.
- Comprehensive Support – Franchisees receive training, operational guidance, and marketing assistance.
Challenges to Consider
- Market Competition – Singapore has a saturated bubble tea and dessert market.
- High Rental Costs – Location plays a crucial role in business success.
- Regulatory Compliance – Business owners must adhere to Singapore’s F&B regulations.
Conclusion
Investing in a Mixue franchise in Singapore is an exciting opportunity for entrepreneurs seeking to join a fast-growing brand in the F&B sector. To get the most accurate and up-to-date details, it is recommended to directly contact Mixue’s official franchise representatives.