If you’ve been on social media lately, chances are you’ve come across photos of people enjoying ice cream or drinks in front of a red-and-white storefront with a snowman logo — yes, that’s Mixue. Known for its affordable yet high-quality ice cream and tea drinks, Mixue has gained massive popularity across Asia and beyond. With thousands of outlets rapidly expanding in various countries, people are searching for a reliable Mixue outlet list to find the closest branch.

Whether you’re craving a creamy milk tea or soft-serve ice cream, this guide will help you locate the nearest Mixue store and understand what sets this brand apart.

Mixue Outlet List in Selected Countries

Here is a curated list of Mixue outlets from several regions. Please note that the brand continues to expand, so new stores may open frequently.

Indonesia

• Mixue Grand Indonesia, Jakarta

• Mixue Transmart Cempaka Putih, Jakarta

• Mixue Margonda, Depok

• Mixue Palembang Square, Palembang

• Mixue Surabaya Town Square, Surabaya

Philippines

• Mixue SM North Edsa, Quezon City

• Mixue SM Dasmariñas, Cavite

• Mixue Robinsons Manila, Manila

Vietnam

• Mixue Vincom Mega Mall, Hanoi

• Mixue Nguyen Trai, Ho Chi Minh City

Malaysia

• Mixue IOI City Mall, Putrajaya

• Mixue Sunway Velocity, Kuala Lumpur

China (Headquarters and Major Stores)

• Mixue Zhengzhou (HQ), Henan Province

• Mixue Wanda Plaza, Beijing

• Mixue Chengdu Mall, Chengdu

If your city is not listed, you can usually find the latest Mixue outlet updates via Google Maps or through their official regional social media accounts.

What Makes Mixue So Popular?

Mixue is more than just an ice cream shop. It’s a global phenomenon driven by smart branding, irresistible pricing, and viral marketing. What started as a local brand in China has now expanded to thousands of outlets in Asia and beyond.

Key reasons behind Mixue’s popularity:

• Affordable pricing: Their products are budget-friendly without compromising taste.

• Strong branding: The iconic snowman mascot and catchy jingle make Mixue easily recognizable.

• Variety of options: From soft-serve cones to bubble tea and fruit drinks, there’s something for everyone.

• Franchise model: Mixue’s rapid expansion is due in part to its accessible franchise model.

Customers often share their Mixue moments online, which organically boosts the brand’s visibility and brings in more fans daily.

Conclusion: A Sweet Success Story

Whether you’re in a busy city center or a quiet town, there’s a good chance a Mixue outlet is not far away. With its consistent quality and delightful menu, Mixue has quickly become a go-to spot for sweet treats and refreshing drinks.

If you haven’t tried Mixue yet, checking out the Mixue outlet list is your first step. Find a branch near you, try their signature ice cream, and experience what millions around the world are raving about.

FAQ

What is Mixue?
Mixue is a Chinese-origin brand known for soft-serve ice cream and tea-based drinks. It’s famous for its affordability and rapid global expansion.

How can I find the nearest Mixue outlet?
The easiest way is to search “Mixue near me” on Google Maps. You can also check their official Instagram or local social media pages for updates.

Is Mixue available in the US or Europe?
As of now, Mixue is focused primarily on Asian markets, but future expansions may include other regions.

Are all Mixue outlets the same?
Most Mixue outlets follow the same branding and menu, but some branches might offer additional local items based on regional preferences.

Can I start a Mixue franchise?
Yes, Mixue has a popular franchise program. Visit the official Mixue franchise site or contact their regional office for more information.